Case Study
“Home and Car Insurance ”
CLIENT: TIO

TIO needed to repair some brand damage that had occurred when it was sold to national and international insurer, Allianz.
We developed a campaign for their Home and Car insurance products to make TIO ‘local and liked’ once again in a series of ads that cover off the key product attributes of their Car insurance and Home & Contents insurance products, each linking back to TIO understanding the unique Territory lifestyle, climate and insurance needs.