“Virtual Reef”

Tasked with launching Australia’s first specialised Children’s Library, Ipswich Libraries teamed up with Campaign Edge with the aim of blending traditional reading spaces with interactive learning.

Drawing on Ipswich’s prehistoric origins as an ancient sea bed, we created an immersive experience filled with educational activities by creating a virtual reef teeming with fish infused with artificial intelligence – which the children make themselves. Kids colour paper fish templates and scan them in, adding their creations to the reef displayed on two 65-inch submarine-like screens. This interactive setup lets children not only observe but also engage with the ecosystem, which is periodically visited by giant dinosaurs that scatter the fish.