Paul Judge profile
Paul Judge profile
Paul Judge

Digital Strategy Director

QUALIFICATIONS & AFFILIATIONS
Board member Parkinson’s Queensland Co- chair of the Tech information Hub -Hub4101 AIMIA Awards Finalist – Best Science, Health or Environment HQCC StaRT 2008 International Visual Communications Association (IVCA): Outstanding Education Training award Google Adwords Certified 1999 – 2000 Dip in Webmaster & Web Management Allied Irish Banks Ericsson Best Intranet Site: Nestlé PCAS workflow application Ltd 1999 IT training Award 1996: Self-study course of the year IT training Award 1997: Self-study course of the year 1992 – 1993 Diploma in Computer Applications 1992 – 1993 City & Guilds Diploma – Draughting & Design using AutoCAD 1990 – 1991 Advanced Architectural Studies Diploma

EXPERTISE AREAS
Digital strategy, Stakeholder engagement, Audince assessment and research, Development Management, online campaign rollout, digital marketing, testing and analysis

SUMMARY WORK HISTORY
Paul is an award-winning digital specialist with a focused career within the online and multimedia arenas spanning more than 25 years. Having worked on projects for all level of government and private sectors he is very adept at extracting business requirements and audience needs and aligning them to ensuring stakeholder consensus and effective user experience solutions.His long career includes roles such as Head of Digital for the Brisbane Marketing (a department of Brisbane City Council) where he managed all their community and visitor based websites redevelopments and migrations as well as all digital marketing spend. He was also Head of Digital Strategy for Bullseye (now part of Ogilvy Australia) where he oversaw Digital transformation projects for BUPA, Blackmores and New South Wales Parks Paul’s role in Campaign Edge is in defining and executing the digital strategy, development (CMS, CRM, App, Haptic and ecommerce), digital marketing, social and conversion goals for a diverse range of clients and the audiences they are targeting.

CLIENTS
– Toyota – Universal Street Games – world wide youth based video competition
– Translink – Smart Ticketing – Augmented reality experience
– Cancer Council – National Digital Strategy
– Trade & Investment Queensland TIQ – B2B websites
– Digital Strategist across 7 successful State Elections
– Alcohol and Drug Foundation – Digital strategy and development
– Amaze – Digital strategy and development

LINKEDIN
linkedin.com/in/judgepaul/