Case Study
“Fix NSW Health ”
CLIENT: NSW Health Services Union
The Health Services Union NSW wanted a royal commision into the health system, as well as better pay and conditions for health workers.
Our campaign shone a light on the deteriorating state of the NSW health system under the Liberals, despite a huge health budget, and garnered public and political support for a royal commission as well as support for improving the wages and conditions for underpaid health care workers.
Doctor TVC
Pay TVC
Vacancies TVC
Our integrated campaign resulted in –
RESULT
9.1 million impressions
RESULT
Over 1 million completed views
RESULT
500 new NSW paramedics
RESULT
The new Labor government committing to a Royal Commission-style inquiry into NSW Health
Website
Social
Campaign Collateral
